Founded in 1961, Saint Laurent is the first haute couture house to introduce the concept of luxury prêt-à-porter in a 1966 collection called "Rive Gauche", synonymous with youth and freedom. This change represents a fundamental step in the modernization of fashion and revolutionized the socio-cultural landscape of the time.
In 1999, the luxury goods sector of the PPR group took over Saint Laurent and continues to position the Maison, under the creative direction of Anthony Vaccarello since April 2016, at the pinnacle of the luxury universe.
Today the Saint Laurent collections include women's and men's ready-to-wear, footwear, bags, small leather goods, jewelry, scarves, ties and eyewear.
OPTIQUE is the official dealer of Saint Laurent, the collections are exhibited online and in the stores of Milano Marittima and Cervia.